The VL blog
A practical fact check for an AI-assisted SEO draft
A fluent draft can still be wrong about your company. Check its facts before polishing the tone.
Visibility Lab editorial · Published · AI-assisted preparation; product statements checked against recorded implementation.
Highlight evidence-sensitive claims
Review prices, opening hours, areas, certifications, customer counts and results. Match each to current evidence or owner confirmation. A competitor's credentials and an expired offer must not become your business's facts.
Open the original source
Check the URL and the context supporting the sentence, not just a related headline. An exact quote can still support the wrong conclusion. Add your own useful explanation or working example instead of simply rewriting a source.
Check the job of the page
Does it answer the intended question and offer the right next step? Label illustrative examples and AI-assisted editorial work. Avoid fake customer images, review stars and invented success figures. An accurate short explanation is more credible than unsupported confidence.
Evidence and sources
- Google: helpful, reliable content · reviewed 29 October 2026
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